Model-Based Design

15 November 2015, 10:00 
Wolfson Building for Mechanical Engineering, room 206 
Model-Based Design




The IAP of the Engineering Faculty

Invites the faculty students and staff to attend the lecture on:


Model-Based Design

(the lecture is in English)


Sunday, 15 November, 10:00-12:00

Wolfson Building for Mechanical Engineering, room 206



The lecture:

The Lecture will deal with Model-Based Design – here is the entry in the Wikipedia:


A brief video about the method:




The speaker:

Dr. Jon Friedman is a senior manager at MathWorks in Industry Marketing.  Dr. Friedman’s thesis work focused on the application of robust system identification and control theory.  After completing the PhD program at University of Michigan, Jon held research and product development positions in the commercial and defense sectors of the automotive and aerospace industries.  In addition experience deploying Model-Based Design and code generation at a Fortune 50 company, he has also been a program manager on multiple vehicle programs and led lean engineering and manufacturing projects.  At MathWorks, Jon leads a team of industry experts focused on helping leading companies in the AeroDef and Auto industries adopt Model-Based Design though sharing of best practices.  Dr. Friedman has authored over 50 papers and articles on modeling and Model-Based Design and also holds an MBA from the University of Michigan.



The IAP promotes the dialogue between the Faculty and the Industry, by providing the platform on which both can engage in areas such as R&D, students’ internship and recruitment, activation of knowledge transfer processes by Ramot and more.

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